A full page about your business that looks like it has been independently written by us. This format allows or more content than a regular ad, and therefore to go into more detail. You can link to your site from this page.
Why would you have this if you already have a website?
An advertorial page acts like a review. People know you the content on your website is written by you, but when they read something on an external site, it’s like an independent report, so carries more weight.
It’s also a good way to get extra content about your business on a third party site. It’s not misleading, it’s all done within search, advertising and marketing guidelines, but it’s a common practice that provides added benefit.