Forres brewery goes on the market as owner explores new challenges

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Seb Jones
Seb Jones is calling time on his brewery days and exploring 'new challenges'

An award-winning brewery in the heart of Scotland’s whisky country will be on the market next month.

Speyside Brewery opened for business seven years ago and was the first craft brewery in the area for over a decade.

Managing director, Seb Jones, said he was proud to have introduced great beer to the area, but was now moving on to new challenges.

“I’ve been developing another project for some months, and the time feels right to devote all my energies to it,” he said.

Speyside branding

“We have blazed a trail in Moray Speyside, and I’m proud to see so many others follow suit and provide beer lovers with a far greater choice than before. 

“I’m optimistic that the brewery will be taken on as a going concern, but we will see what emerges.  We’re open to offers.

“The brand is well established and ready to be taken to the next level. After all, Speyside is an international brand seen in every airport duty-free outlet, so the potential for expansion into these markets is huge.”

While tight-lipped about the nature of his next project, the 33-year-old entrepreneur did confirm that it was not connected to the licensed trade.

Planning delays

Most recently Seb spearheaded a community-supported attempt to open a bar and pizza restaurant in his local town of Forres, but was thwarted by planning delays and the excessively high cost of access requirements demanded by the local roads authority.

In 2017 Speyside Brewery collaborated with Glenfiddich to produce their successful IPA whisky, part of the distiller’s experimental series. This major partnership heralded significant capacity expansion at the brewery to meet demands for the volumes required by the distiller. In other collaborations Speyside has produced beers for Brewdog and own-brand outlets.

“I’m hugely grateful for all the support we’ve had since we opened from local, national and international beer lovers. I think we’ve helped put Forres and Moray Speyside on the beer map of Scotland, and I’ll take that achievement as a real positive from the last seven years.”